All bow down before the marketing genius that is Тату. I just finished watching their new video for Not Gonna Get It. Ummm… wow…
Apparently someone just completely knows how to market directly to me. The pitch meeting probably went something like this:
“Ok, let’s see… we want to appeal to the 20-something negro male, who drives an SUV in middle income America. What to do? What to do…hmmm….
“Ok, what do we have to work with. Two petite teenaged russian lesbians. Hmm… alright, yeah, we can work with that. Give it a dance beat. Ok, now what…. alright, what we’re gonna need here is a one HUGE FUCKING TRUCK! Ok…. Now put them on top of the truck and make the wind blow through their hair… yeah, that’s cool… they’ll love it.
“What? we need more? Hmmm… what to do? What to do? I got it! SET THE TRUCK ON FIRE!”
It was brilliant! Brilliant I tell you. Unlike the last video, they don’t even kiss. No hot teenaged russian lesbian action at all. Just two girls standing on top of a fucking huge speeding truck on FIRE!!!
whew… somebody give me a cigarrette.
1) That URL sucked
2) That video sucked
That is all
1) Yeah, that was the “official” site. As with many music acts, I think some of the fan sites are much better
2) It did not. Dude, did you not see the flaming truck?
1) Have you *tried* clicking on the link you put in there? I’ts nobody’s official site.
2) The truck was hardly “flaming.” I would have hoped that a patron if IM such as yoursrelf would be better able to identify flaming. I’d maybe give you “smouldering.” Which, unfortunately, is not an attribute would give to the two vaugely-non-ugly starlets. I will not mention the lyrics, as they are clearly not the point.
1) No I hadn’t… I’m an idiot. ok, fixed…
2) Yeah, granted there could have been more flames, and if they really wanted to impress, they could have blown up the truck at the end. But really, you can’t just shoot your entire wad at once. Tatu only has so much appeal in the first place, you need to give them room to grow. Just think how big the flames will be by their 3rd album.
As for the lyrics. Yeah, I think its pretty clear that they don’t speak enough english to even have the vaguest idea what they are saying. But like you said, that’s hardly the point. As you might notice from the “current music” I generally listen to them in the original Russian, which I don’t understand at all anyway.
2) That video sucked
Could it be that you don’t fit the demographic profile?
Just one of those Things That Make You Go Hmmmmmmmm…
lol, dork 😛